Link Brokerages, Inc. (“Link,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal information when you visit our website, https://www.linkbrokerages.com (“Website”), and engage with our services. Our Services are intended for U.S. residents only.*
“Affiliates” include companies such as Link Management Systems, Inc. (“LMS”), Linked Escrow (“Linked Escrow”), First Link Mortgage (“FLM”), and other Link-owned and operated real estate brokerages.
“Agents” refer to third-party partners, independent contractors, real estate agents, and brokers. While some Agents may use our branding or marketing materials, they are independent contractors and not employees of Link. Our Privacy Policy does not apply to interactions with Agents outside of our Site or Services, and third-party terms may govern these interactions.
California residents – please also review Section 10 of this Privacy Policy.
1. Information We CollectWe may collect the following categories of information:
- Personal Identification Information: Name, email address, phone number, mailing address, employment information, social security number, background checks, bank statements, income tax returns, social media profiles, and other similar information.
- Non-Personal Identification Information: Browser type, IP address, operating system, referring URLs, and information about the pages you visit on our site.
- Cookies and Similar Technologies: We use cookies to track website usage and remember your preferences. See Section 8 for more on cookies.
2. How We Collect Information
- Directly from You: When you provide information through forms on our Website, through our Agents, subscribe to newsletters, or contact us.
- Automatically: Through cookies and similar technologies, including reCAPTCHA and Google Analytics, to track consumer usage and improve your experience.
- From Third Parties: We may receive information from social media platforms, public databases, and other third-party sources.
3. How We Use Your Information
We use the information we collect for various purposes, including:
- To Provide Services: Personal information is also used to facilitate real estate transactions, market listings, and develop better brokerage services for Agents.
- To Improve Our Website: Analyzing usage to enhance functionality and user experience.
- To Communicate with You: Sending newsletters, updates, and promotional materials via email or SMS, using tools such as FreshSales (see FreshSales privacy policy: https://www.freshworks.com/privacy/).
- To Ensure Security: Protecting against fraud, unauthorized access, or illegal activities.
- To Comply with Legal Obligations: Meeting legal requirements and responding to regulatory inquiries.
4. Sharing Your Information
We do not sell your personal information to third parties for marketing purposes. We may share your information with:
- Service Providers: Third parties that assist us in operating our Website, conducting business, or providing services to you, such as AWS (for hosting), Webflow (for website development), DocuSign (for e-signatures), and Google Analytics (for tracking website usage).
- Affiliates & Agents: We may share your information with our Affiliates and Agents to provide services related to real estate transactions. This includes sharing information with landlords, potential tenants, buyers, co-brokers, and financial partners, as necessary.
- Business Transfers: In the event of a merger or acquisition, your information may be transferred to the new entity.
- Legal Requirements: We may disclose your information to comply with legal obligations or protect our rights.Additionally, all stated categories of personal information in this Privacy Policy exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties for marketing/promotional purposes.
5. Data Protection
We implement industry-standard security measures, such as encryption and access controls, to safeguard your personal information. Sensitive data, like e-signatures, are handled via DocuSign and stored securely on their system, not ours.
6. Your Rights and Choices
Under California law, you have the right to:
- Access: Request details about the personal information we collect about you.
- Correct: Ask for corrections to your personal information.
- Delete: Request that we delete your personal information, subject to certain legal exceptions.
- Opt-Out of Sale or Sharing**: Although we do not sell your data, you can opt out of data sharing for targeted advertising by adjusting your preferences in your account or contacting us directly.
- Opt-Out of Communications: Unsubscribe from our email list by following the instructions in our emails or by contacting us.To exercise any of these rights, please email us at contact@linkbrokerages.com.
7. AI and Machine Learning
We may use artificial intelligence (AI) to expedite certain processes. However, we do not use AI for decision-making or to create user profiles.
8. Cookies and Tracking Technologies
We use cookies, reCAPTCHA, and tracking technologies to improve your experience on our Website, including for retargeting purposes with Google AdWords and Facebook. You can control your cookie preferences through your browser settings.
9. Third-Party Links
Our Website may contain links to third-party websites, such as those of Google Analytics, FreshSales, and social media platforms. We are not responsible for the privacy practices of these external sites. Please review their respective privacy policies for more information.
10. For California Residents
You have specific rights under the California Consumer Privacy Act (CCPA) and other state laws, including the right to request details about your personal information, correct inaccuracies, or opt out of the sale/sharing of data. You can submit requests via our dedicated privacy portal or email contact@linkbrokerages.com.
11. Changes to This Privacy Policy
We may update this Privacy Policy periodically. When we do, we will post the updated policy on our Website and notify you of significant changes. Continued use of our services constitutes your acceptance of the revised policy.
12. Contact Information
If you have any questions about this Privacy Policy or our data practices, please contact us at:
Link Brokerages, Inc.
202 W 140th St, Los Angeles, CA 90061
Email: contact@linkbrokerages.com
